Hendrick’s – Original vs. Another

Hendrick's

Original vs. Another

Brand ExperienceTournée15 DATESMIXOLOGY2026

Heads: Original. Tails: Another.

Two expressions of Hendrick’s, two personalities and one shared playground: Double Je(u), our on-trade tour designed to reveal the different sides of the brand across France.

Two signature cocktails built around Original and Another, plus a Sorbet Parlour created with Glazed to extend their aromatic profiles: rose and cucumber on one side, orange blossom and cocoa on the other. All served in a deliciously eccentric setting, blending artistic performances, deep black tones and details straight out of a cabinet of curiosities.

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From idea
to execution,
seamlessly.

What if we imagined
what’s next, together?

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