IBU Convention 2024

Be ready for the Green Wave.

Or how to describe the wave that swept through the Catalan capital in January 2024, courtesy of Nuxe. Nearly 350 employees from across Europe gathered to exclusively discover the brand’s latest innovations and the commercial plans set to shape the year ahead.

And to elevate the whole experience: accommodation just steps from Montjuïc’s famous Magic Fountain, a plenary meeting simultaneously interpreted into seven languages, and a Gala dinner at Can Magí, a former wine estate listed in Catalonia’s Architectural Heritage Inventory. That’s all.